{"id":10975,"date":"2024-02-19T11:19:01","date_gmt":"2024-02-19T16:19:01","guid":{"rendered":"https:\/\/www.eng.ufl.edu\/marcom-dev\/?page_id=10975"},"modified":"2025-09-23T15:22:51","modified_gmt":"2025-09-23T20:22:51","slug":"google-analytics","status":"publish","type":"page","link":"https:\/\/www.eng.ufl.edu\/marcom\/resources\/web-services-standards\/wordpress-help-and-how-to\/plugins\/google-analytics\/","title":{"rendered":"Track site traffic with Google Analytics"},"content":{"rendered":"\n<p><em>User level: Administrator<\/em><\/p>\n\n\n\n<p>Sites on Herbert Wertheim College of Engineering can enable <a href=\"https:\/\/analytics.google.com\/analytics\/\" target=\"_blank\" rel=\"noreferrer noopener\">Google Analytics<\/a> to track their site traffic. To access GA Google Analytics settings for your site, choose Settings > Google Analytics in your dashboard menu. Most of the settings will be found in the Plugin Settings pane. <\/p>\n\n\n\n<p>You&#8217;ll need to <a href=\"https:\/\/support.google.com\/analytics\/?hl=en#topic=14090456\" target=\"_blank\" rel=\"noreferrer noopener\">set up an account and property<\/a> for your site in order to get a measurement ID. If the GA Tracking ID field already has an ID in it, <a href=\"mailto:webmaster@eng.ufl.edu\">check with Marcom<\/a> that your site does not already have its own Google Analytics property.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>User level: Administrator Sites on Herbert Wertheim College of Engineering can enable Google Analytics to track their site traffic. To access GA Google Analytics settings for your site, choose Settings > Google Analytics in your dashboard menu. Most of the settings will be found in the Plugin Settings pane. You&#8217;ll need to set up an [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":0,"parent":10945,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"page-templates\/page-sidebar-none.php","meta":{"_acf_changed":false,"inline_featured_image":false,"featured_post":"","footnotes":"","_links_to":"","_links_to_target":""},"class_list":["post-10975","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Track site traffic with Google Analytics - Marketing &amp; Communications<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.eng.ufl.edu\/marcom\/resources\/web-services-standards\/wordpress-help-and-how-to\/plugins\/google-analytics\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Track site traffic with Google Analytics - Marketing &amp; Communications\" \/>\n<meta property=\"og:description\" content=\"User level: Administrator Sites on Herbert Wertheim College of Engineering can enable Google Analytics to track their site traffic. To access GA Google Analytics settings for your site, choose Settings &gt; Google Analytics in your dashboard menu. Most of the settings will be found in the Plugin Settings pane. 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